Top 5 Trending Lip Balms of 2025

In 2025, the lip balm market continues to innovate, with brands focusing on sustainability, high-performance formulas, and skin benefits. Here are the top 5 trending lip balms that are making waves:

1. Burt’s Bees Vitamin-Infused Lip Balm

• Why it’s trending: Burt's Bees continues to be a go-to for natural, hydrating lip balms. Their Vitamin-Infused range in 2025 is becoming increasingly popular for its combination of nourishing vitamins like E, C, and B, providing long-lasting hydration with natural ingredients like beeswax and fruit oils.
• Trending ingredient: Vitamin E, antioxidants, and natural oils.

2. Laneige Lip Sleeping Mask

• Why it’s trending: The Laneige Lip Sleeping Mask has always been a fan favorite for overnight hydration, but in 2025, the brand is rolling out new, limited-edition flavors and a more eco-friendly packaging design. People are loving the deep moisture it provides, especially during winter months.
• Trending ingredient: Moisture wrap technology, hyaluronic acid, and antioxidants.

3. Drunk Elephant Lippie Balm

• Why it’s trending: Drunk Elephant, known for its clean beauty formulations, is shaking up the lip balm world with their Lippie Balm in 2025. With ingredients like shea butter, marula oil, and raspberry seed oil, it’s perfect for soothing, repairing, and protecting lips.
• Trending ingredient: Marula oil, shea butter, and raspberry seed oil.

4. Glossier Balm Dotcom

• Why it’s trending: Glossier’s Balm Dotcom continues to be a staple in many beauty bags, but the 2025 version is receiving buzz for its new limited-edition tints, which offer a hint of color while keeping lips moisturized with antioxidants and natural oils.
• Trending ingredient: Natural oils (coconut, castor), antioxidants, and emollients.

5. Fenty Beauty Pro Kisser Lip Balm

• Why it’s trending: Fenty Beauty’s lip balm has taken the market by storm with its combination of sheer color, hydration, and a smooth texture. In 2025, Rihanna’s brand has enhanced the formula with added SPF protection, making it a go-to for both beauty and sun care.
• Trending ingredient: SPF protection, shea butter, and hydrating oils.

These lip balms are trending not only for their hydrating and nourishing properties but also for their innovative ingredients, textures, and sustainability efforts. Whether you’re after an ultra-moisturizing overnight treatment or a tinted everyday balm, these products are leading the pack in 2025!